In a world where design has become too polished, too perfect, and too predictable, it's time to shatter the status quo. Principle 5 of the Neo-Brutalist manifesto is all about embracing the beauty of the raw, the unpolished, and the unapologetic.
We're not talking about being lazy or unskilled. No, no, no. We're talking about stripping away the extraneous, the unnecessary, and the boring. About creating something that's unapologetically yours, even if it's a bit rough around the edges.
So, don't be afraid to be brutal. Don't be afraid to get in there and really mess things up. Because sometimes, it's the messiest, most unrefined ideas that end up being the most revolutionary.