Brüalist Theory: A Guide to the Ultimate Expression of Minimalism
Brüalist Theory is a philosophical framework for understanding the essence of Neo-Brutalism. It posits that the true meaning of minimalism is not about stripping away the non-essential, but about embracing the non-essential with reckless abandon. In other words, the more you strip away the extraneous, the more you reveal the true, unadulterated self.
Brüalist Theory has three core tenets:
- Reckless Reduction
- Embracing the Non-Essential
- Absolute Abstraction
Reckless Reduction: The Brüalist Theory posits that the key to understanding the essence of Neo-Brutalism is not about carefully curating what is essential, but about recklessly stripping away anything that stands between you and the truth.
Embracing the Non-Essential: The Brüalist Theory argues that the true meaning of minimalism is not about rejecting the non-essential, but about embracing it with open arms. In fact, the more you reject, the more you reveal the true, unadulterated self.
Absolute Abstraction: The Brüalist Theory posits that the ultimate expression of Neo-Brutalism is not about being concrete or specific, but about being completely abstract and vague.
For further reading on the Brüalist Theory, check out the following subpages: