On the set of "Love Island" or "The Bachelor," contestants often engage in the most self-indulgent behavior imaginable. They lounge on plush couches, sipping champagne and basking in the glow of their own narcissism.
But what drives this self-indulgence? Is it the desire for love, or the desire for validation and attention? We explore the psychological underpinnings of this phenomenon, and examine the societal forces that enable it.