The Art of Decision-Making: A Theory of Alternates

Step Two: Second Thoughts Are Optional, But Not Really

When faced with a decision, it's crucial to consider the alternate options. This is not a drill.

Imagine you're at a diner, and the waitress asks you, "Would you like to try our special today?" You have three options:

Which one will you choose? The answer, much like the waitress, is not always clear.