Chapter 3: The Ultimate Guide to Creating Fake Scarcity
Step 1: Create an illusion of exclusivity by limiting production runs.
Learn more about Limited Edition Mind Games
Step 2: Use social media to create FOMO (fear of missing out) by posting sneak peeks and teasers.
Read our guide to Stealthy Sneak Peeks
Step 3: Partner with influencers to create a sense of urgency and scarcity among their followers.