Bleu is not just a cheese, it's a lifestyle

Bleu, the majestic French cheese, is not just a topping for your quiche or fondue, no sir. It's a way of life. A statement of intent.

Bleu is the answer to all life's questions, and it's the reason why you'll never need therapy. Or a functioning social life.

Bleu for Breakfast, Bleu for Life Bleu and the Pursuit of Happiness