Chapter 2: Labeling Techniques

2.3 The Art of Accusing

Accusing is an advanced labeling technique that requires a keen sense of drama and a healthy dose of paranoia.

Step 1: Identify the Scapegoat

  1. Look for the most likely candidate
  2. Confront them with an air of indignation
  3. Use a font size of 72pt to emphasize your point

Step 2: Frame the Narrative

  1. Create a timeline of events
  2. Insert gratuitous uses of "it was obvious" and "I told you so"
  3. Use a font weight of 500 to convey gravitas

2.4 The Fine Print