Rule 1: Thou Shalt Not Use FOMO as a Slogan

If you must use a slogan, use something that promotes wisdom, not FOMO.

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Do not use the word "limited" in your sales pitch, lest you be accused of limiting your customers' potential.

Rule 2: Thou Shalt Not Waste Paper | Rules Index

Zero-Waste Ecommerce: The New Standard _ color: #000000; border: 4px solid #000000; padding: 10px; margin: 10px;">The future of shopping is now, and it's paperless.