In a shocking turn of events, ketchup has decided it wants to branch out from its usual red, saucy self.
Here's a sneak peek at the new, sleek design:
The new look is a bold move, but we can't deny it's... interesting.
See behind the scenes of this radical redesign
Or, if you're feeling brave, try it out for yourself
But wait, there's more! Ketchup also has a new slogan: "It's not just a condiment, it's a lifestyle."