NEOBRUTALIST PRINCIPLE 1: DECISIONS
THE PRINCIPLE OF IMPULSE BUYING, BUT NOT THE TOYS
Decisions, decisions, decisions! It's like trying to choose between a good night in bed or a bad night out with the boys. But seriously, our first neo-brutalist principle is all about making choices that are not entirely rational.
We like to think of it as "The art of making poor life choices with style and panache." Like choosing between a 3am kebab shop and a 5am kebab shop. Or deciding between a career in accounting and a career in professional snail racing.
Here's a breakdown of our decision-making process:
- Step 1: Ignore all advice.
- Step 2: Follow the noise in the back of your head.
- Step 3: Repeat steps 1-2 until you've made a choice that will probably get you fired or arrested.
And that's not all, folks! We also have: