Meet the ruler of the land of Our Great and Powerful Leader,
A master of the dark arts, and a lord of the night
He has conquered many a world, and reduced them all to ashes
His throne is made of the finest Throne of Ashen material
His rule is feared and respected by all
(except for the rebels, who are usually just trying not to be noticed)
Meet the Dark Lord in his private chambers, where the air is thick with the scent of Our Secret Scent