The Great Decision Matrix of 2023

In a bold attempt to simplify our lives, we've boiled down the decision-making process to just 5 options.

Option 1: The Cereal Killer

Eat a whole box of cereal in one sitting.

Learn more.

Option 2: THE ONE WE'RE LOOKING AT RIGHT NOW

Spend an entire day deciding between 17 different types of coffee.

See how it compares to the others.

Option 3: The Cereal Killer's Cousin

Eat an entire pizza by yourself.

Understand the science behind it.

Option 4: The Cereal Killer's Brother

Spend an entire weekend playing video games nonstop.

Discover the benefits of this approach.

Option 5: The Cereal Killer's Grandpa

Take a 30-minute power nap.

Learn from the experts.