Marketing Meeting Minutes - New Product Launch
Agenda
- 9:00 AM - Arrival of the C-Suite
- 9:05 AM - Introduction to the new product
- 9:10 AM - Marketing Strategy Session
- 10:00 AM - Product Demonstration
- 10:30 AM - Break for Caffeine and Pretzels
- 11:00 AM - Sales Projections and ROI
- 11:45 AM - Wrap-up and Next Steps
Key Decisions
- We will launch the product on April 1st, but only in beta.
- We will allocate $500,000 for marketing, but only for the first 6 months.
- We will have a 20% discount for the first 1000 customers.
Action Items
- Create a 30-second ad for YouTube and Facebook.
- Develop a social media campaign with influencers.
- Write a press release and send it to 500 industry publications.
- Train the sales team on the product features and benefits.
Next Steps
We will reconvene in one week to review progress and make any necessary adjustments.
View Next Steps Sub-Page
Note: The color scheme for this product launch will be a bold yellow and black, because who doesn't love yellow?