Our team of highly trained, yet completely tone deaf marketers decided that the key to success lay in selling inflatable dogs that looked suspiciously like they were made from discarded trash bags. We called them "Blingo" and marketed them as "the ultimate status symbol for the discerning pet owner".
The idea was to appeal to the "influencer crowd" who would pay an exorbitant amount of money for something that was essentially a cheap, plastic toy with a few holes cut into it. We even hired a team of social media influencers to promote Blingo, but unfortunately, our only influencer was a cat with 17 followers who had never even seen a real dog in his life.
The result was a marketing disaster of epic proportions. Our sales figures were lower than a snake's body temperature, and our social media presence was reduced to a few sad, forgotten posts from a cat who only cared about his catnip stash.
See also: Inflatable Cats, because who needs actual cats when you have inflatables?