A: It's a secret handshake. No, just kidding. It's not a secret. We just really like handshakes.
A: To get in, just click the button, and we'll send you a membership certificate with a nice picture of a llama.
A: It's proof that you've joined our ranks, and also a good coaster. We're not really sure.
A: Yes, you can! Just click here to join the ranks and get your llama certificate.
P.S. Don't ask us about the fine print. It's just a bunch of legalese.