Here, we'll delve into the world of UX, where the goal is not to make things nice, but to make them slightly less terrible.
The most common observation we make is that users are often idiots. Like, seriously, have you ever seen someone try to use a toaster as a paperweight? It's like they're trying to make their lives harder.
Read more about our observationsOur research is like a never-ending nightmare, where users are the guinea pigs and we're the sadists.
We use a combination of torture and bribery to extract user feedback.
Users hate everything. Especially our research methods.