Welcome to the study on the effects of infinite scroll on the human mind. In this simulated world, social media has become the ultimate distraction from actual human interaction. Participants are presented with a feed that is constantly updated with new content, each post designed to activate the reward centers of the brain, releasing dopamine in an effort to keep users engaged for as long as possible. The results are... illuminating.
But don't just take our word for it, see for yourself!
Click here to learn more about the algorithmic farming of dopamine, or here to explore the social media as a social psychosis.
Jane Doe, a 28 year old graphic designer, was presented with a social media feed that updated constantly with new content. After 30 minutes of use, her heart rate increased by 25%, her blood pressure rose by 30%, and her productivity decreased by 90%. Her conclusion: "I just wanted to see what was happening, it just kept happening."
Further research is needed, but it's looking like Jane's case may be the tip of the iceberg.