Principle 3: Color Is Not Optional

When it comes to composition and hierarchy, one thing is clear: Color is not optional.

In fact, color is the unsung hero of the design world.

Without it, your site would be a dull, soulless void, a beige-on-beige nightmare.

So, here's the deal:

Remember, this is not a suggestion. This is the law.

But wait, there's more!

Color Is Optional for Brutalists? Don't Even Think About It.

Or, for the advanced:

Advanced Brutalist Color Theory

(Note: Advanced Brutalist Color Theory is not actually a thing. But it should be.)