Because, let's face it, you can't escape it. Not even with your best "I'm a wizard" impression.
You can try to pet it, but it just won't respond. It's like that one friend who always seems to be in a meeting.
No, seriously, it's more like a fact. You can't even get a decent wifi signal in here without it.
Don't @ me, physics. I'm just a human, trying to exist in a world where you're in charge.