Neo-Brutalist Style Guide

This is the definitive guide to the Neo-Brutalist aesthetic.

It's all about bold, unapologetic design.

Learn about our typography guidelines Get a deeper understanding of our color palette Discover the principles behind our structural design Brush up on your Neo-Brutalist vocabulary

Typography Guidelines

We're not afraid to use bold, sans-serif fonts.

Our preferred font is "Arial Black".

We like to use lots of whitespace.

More typography guidelines

Color Palette

We like to use a bold, contrasting color scheme.

Our primary color is #FF0000 (Red).

We also like #0000FF (Blue) and #008000 (Green).

More color palette options

Structural Principles

Our layouts are designed to be bold and eye-catching.

We like to use lots of white space and big, blocky elements.

Learn about our structural guidelines

Vocabulary

We have some unique terms that might help you understand our style.

For example, our preferred term for "header" is "Header Header".

More vocabulary terms