Manifesto Appendix C: The Art of Envelope Labeling Disasters

In the world of high-stakes envelope art, there are few things more crucial than labeling. Without it, the entire operation comes crashing down. Literally.

Case Study 1: The Envelope That Was Too Full

In 2018, renowned artist and envelope enthusiast, Jane Doe, attempted to send a batch of letters to 500 clients using a single, overstuffed envelope. The result? A spectacular failure that left her with a herniated back and a lifetime supply of packing tape.

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Case Study 2: The Envelope That Was Too Empty

In 2019, local postmaster, Bob Smith, decided to take a bold approach by using an envelope with an empty label. The result? A 90% open rate and a 100% loss of reputation.

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