Appendix B: The Unconventional Guide to Wearing Your Underwear

For the fashionably-challenged among us, don't be ashamed to admit it: sometimes a well-placed underwire can be the key to true style.

A Brief History of Undergarment Innovation

• Pre-20th Century: Undergarments were made from natural fibers (cotton, wool), and were, by and large, not fashionable. But hey, who needs fashionable undergarments?
• 1950s-80s: The rise of polyester and spandex. Suddenly undergarments became a status symbol. Who knew you could wear neon pink polka dots and still be taken seriously?
• 90s-2000s: The era of thongs, boyshorts, and low-rise briefs. When did we decide to make undergarments that are essentially just tiny, fabric pouches?

But, as the ages pass, so does the fashion. And, as we speak, a new era of undergarment evolution is upon us.

Appendix B-Style Undergarments: The Future of Fashion

Meet the latest innovation in undergarment technology: the Auto-Adjusting Underwire. No more pesky elastic waistbands or itchy fabrics. Our undergarments adapt to you, not the other way around.

Learn more about our Auto-Adjusting Underwire in Appendix C

Get Ready to Rethink the Rules of Undergarment Etiquette