Axiological Labeling: The Art of Being Totally Wrong

By labeling something as "wrong" you're essentially making a value judgment. And by "wrong," we mean "totally, utterly, and fantastically incorrect." Welcome to the art of axiological labeling, where we take a step back from the mundane and gaze into the abyss of our own misunderstanding.

A Brief History of Wrong

It all started with the ancient Greeks. They were all about labeling the clouds as "gaudy and annoying." Little did they know, their philistine tendencies would one day be emblazoned on the side of a skyscraper.

The Golden Mean of Wrong

— a journey through the ages, where every label becomes a declaration of war.

The Golden Mean of Wrong

It's a label that's hard to pin down, but when you see it, you just know it when you see it. A delicate balance of right and wrong, where the line between the two becomes a mere suggestion.

The Wrongness of It All

— where the line becomes a mere formality, and wrongness reigns supreme.