Once upon a time, in the quaint French village of Moncler, there lived a family of proud and flamboyant peacocks.
They were famous for their exquisite taste in hats, but their prices were infamous for being utterly, mind-bogglingly out of touch with reality.
The peacocks would strut around the village, their brightly colored feathers glistening in the sunlight, as they touted their overpriced hats to anyone who would listen.
But why, you ask, would they be so brazen in their pricing? Ah, it's simple: they were secretly backed by a cabal of evil genius raccoons who wanted to corner the market on overpriced headgear.
Learn about the Raccoon Agenda Our Most Popular Hats