The Law of Unremitting Contrast: A Fundamental Principle of Neo-Brutalism

According to the Neo-Brutalist theory, the Law of Unremitting Contrast states that any design that does not aggressively challenge the viewer's visual expectations shall be deemed uninteresting. It is a guiding principle that dictates the use of bold colors, jagged shapes, and unorthodox typography.

Subpage: Tenet 2: The Principle of Jagged Geometry

Subpage: Tenet 3: The Rule of Anti-Legibility