Tobacco Shortage 2.0: A Retrospective

We thought we could quit, but we just couldn't help ourselves.

It turns out, the only thing more addictive than nicotine is our own hubris.

We went back to the drawing board, but the drawing board had a lot of holes in it.

What We Did Right | Fail-Safe Features Our Lobbyists The smoking gun of our failed experiment The ash-tray of our collective shame