Our Founder's Philosophy

In the words of Socky McSockface, our fearless leader

"A sock is not just a sock, it's a statement piece. It's a reflection of the soul. A symbol of hope and despair. Of warmth and chafing." - Socky McSockface

Our founder's philosophy is built on three core principles:

• 1. The Sock is mightier than the Sword
• 2. All problems are caused by mismatched socks
• 3. The pursuit of sock perfection is a never-ending cycle of despair