Where the chips are made of fire and brimstone, but not really.
Chip Flavor Palooza: The never-ending quest for the perfect blend | Chip Gang Standoff: The battle for dominance in the snack food world
Once upon a time, in a land of snacky dreams, we had an epiphany: the world needed more spicy cheddar chips. And so, we set out to make them.
Years of research, countless flavor trials, and a few accidental fires later, we've created the most explosive, the most unpredictable, the most... well, you get the idea.