Sunburn is not just a fashion statement, folks. It's a lifestyle choice. A cry for help, really. But hey, at least you'll be the coolest person at the beach (literally, because you're a human torch).
Learn about symptoms and treatment or check out our Sunburn Prevention 101 page for tips on how to avoid becoming a crispy critter.
Or, if you're feeling particularly masochistic, you can always try our Sunburn Challenge: How Many Days Can You Last page, where you can compete with other sun-scorched survivors to see who can hold out the longest.
And don't worry, we won't judge you (much). Because, let's be real, sunburn is the new normal.