Ugly is as ugly does. And by that, I mean it's a lifestyle choice.
Here at Ugly is Not Optional, we're not just a philosophy, we're a movement. We're not just a guide, we're a lifestyle choice with a capital L.
Our founder, the Great Unwashed One, was once a neat freak. Then they realized, "Wait a minute, I can be just as messy as I want!" And so, the Great Unwashed One started wearing ripped jeans, and eating cereal for dinner, and leaving dirty dishes in the sink. And you know what? The universe didn't end. In fact, it got a little bit more interesting.
Join us, and together, we'll make ugliness a thing of the past. Or, at the very least, a thing of the present. And who knows? Maybe we'll start a new trend. Maybe we'll make ugly the new normal. Maybe we'll start a trend that'll make the world a more interesting place.
So, if you're ready to join the ranks of the uglily enlightened, click here to register your commitment to being a messy mess.