Here's the thing: we're not just talking about any old pyjamas. No, no. These are Union Jack Pyjamas – the ultimate symbol of Britishness.
But, of course, they're not just about the Union Jack itself. No, no. It's about the subversion of the Union Jack. It's about using this iconic image to comment on the state of the union.
Want to comment on the current state of British politics? Wear a Union Jack pyjama with a big, bold "Tories Out" scrawled across it in black Sharpie.
Want to comment on the weather? Wear a Union Jack pyjama with a big, bold "IT'S ALWAYS RAINING" printed across it in red.
Take it to the next level and comment on the state of British fashion.