Celebrity Endorsements: The Art of Being a Paid Shill

Welcome to the world of celebrity endorsements, where the lines between genuine enthusiasm and shameless self-promotion get delightfully blurred.

Why do celebrities endorse products?

• They need the money.
• They want to look good in the tabloids.
• They're contractually obligated to do so.

Celebrities We Love to Hate (and Hate to Love)

• Steve Harvey and His Unclear Endorsements
• Kanye West and His Ego-Driven Endorsements

Celebrity Endorsements 101