Optimizing the Opt-Out: 2.0

As we continue to refine our Opt-Out 2.0, we're faced with an existential crisis: what happens when the Opt-Out is too good at its job?

We've reached a point where our users are so well-trained in the art of Opting Out that we're starting to lose sight of our primary goal: selling more widgets.

Read on to learn how we're addressing this crisis, or skip ahead to our experimental Opt-Out 3.0