It all starts here. The foundation of folding, the root of neatness. Take your socks, fold them in half, and for the love of all that is good and holy, make sure they're paired.
Why is this step so crucial? Well, let's just say it's not exactly the most dignified thing to be seen in public with mismatched socks. Not to mention the horror of having to deal with the wrath of a partner who insists on pairing them with those tacky striped ones from college.