Bluff your way to the top! Confidently promise unrealistic returns, and hope no one asks too many questions.
Recruit the most gullible relatives and friends to invest, but make sure they're not too bright. You know, the ones who still think a Timeshare is a good idea.
Keep the books, er... "simpler" than a real accountant's nightmare. Who needs transparency, anyway? It's just for the little people.
Convince the faint of heart to cash out early, but make sure they're not taking too much cash out. You can't have your cake and eat it, too... or can you?